Activity tracker technology has come a long way. The first Fitbit released in 2009 only measured movement, sleep, and calories burned. In contrast, the Fitbit Ionic smartwatch released in 2017 has a much broader range of functions, including heart rate monitoring, personal coaching, and built-in GPS. Consequently, with this change in functionality comes a change in potential uses for… Read More »
The functionality and popularity of consumer-grade activity trackers (such as Fitbit) appear to be ever-increasing. If you don’t personally own one, you probably know at least one or two people who do. In an online survey of 1,000 respondents [PDF], conducted in 2016 by PwC, 45% owned a fitness band, with “Health” being the primary… Read More »
Do you play Pokémon Go? Well if you don’t, I’m sure you know at least 2-3 other people who do. Although I hadn’t ever played the game before writing this post, I can safely think of about 4 friends who have invested a significant amount of time and energy into their Pokémon collection thus far. If… Read More »
Nobody can deny that the market for consumer wearable devices (such as Fitbit and Jawbone) is booming. In 2015, a research firm estimated the number of activity trackers sold in the US to be over 13 million. Personally, I followed the fitness tracker trend and bought a Fitbit for both my husband and father as… Read More »